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Recent Postings

It Is Not About the Inbox

Email Marketing vs. Social Media Marketing...

A Practical Guide for Monetizing Social Media

As consumers continue to flock to social websites, marketers are spending even more time...

Social Media for Lead Generation

We have been working on a large lead-generation campaign for a new consumer-biz client...

The Discovery Value of Twitter

The most frequent criticism of Twitter that I hear is that the service is a waste of time....

Social Media Spending and Trends

Social media is just one area of the media market, but on that is being closely monitored....

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